The Trump Media & Technology story
Trump Media & Technology runs Truth Social and Truth+, holds a large bitcoin treasury, and faces the question of whether its media revenue can scale as it pursues a merger with fusion power developer TAE Technologies.
Written from Trump Media & Technology's own filings with the SEC, and rewritten when it publishes a new earnings release. Updated 2026-09-30.
- $9.12share price, last close
- $2.5Bmarket value
- 12/36TenQ Score checks passed
The story in brief
- Revenue remains small. Revenue reached $1.7 million in the quarter to June 2026, up 89 percent from $0.9 million in the same quarter of 2025.
- Assets shape earnings. The $238.1 million net loss in the quarter to June 2026 included $190.4 million of unrealized losses on digital assets, pledged digital assets, and equity securities.
- Merger changes the business. The proposed TAE Technologies merger would leave Trump Media's existing shareholders owning approximately 50% of the combined company on a fully diluted basis.
What drives the business
- Truth Social is anchored by Donald Trump's account, while Truth+ extends the media business into live television and on-demand programming, including content from Great American Media and GB News.
- Trump Media expanded into financial services through Truth.Fi and funded its digital asset strategy with a May 2025 financing comprising approximately $1.44 billion of common stock proceeds and $1.00 billion of convertible senior secured notes due 2028.
- The TAE Technologies merger agreement signed in December 2025 would add fusion power development, while the companies ended discussions in June 2026 about a separate public listing for certain media assets.
- In August 2026, Trump Media, Crypto.com, and Yorkville Acquisition Corp. terminated their planned Cronos treasury venture, and Trump Media and Crypto.com replaced plans for direct prediction market integration with a marketing arrangement.
- Truth+ reached full commercial availability in the quarter to June 2026, and Truth API launched on August 1, 2026 with more than ten customer agreements for licensed access to public posts from influential Truth Social accounts.
What the price assumes
The reverse DCF does not produce a measurable growth assumption because its negative cash flow premise conflicts with positive free cash flow of $8 million over the last twelve months, while operating earnings remain negative.
The $2.5 billion market value rests on future profits rather than demonstrated profitability, against revenue of $5 million and revenue growth of 21.6% over the last twelve months.
The price to sales ratio of 560.9x exceeds TenQ's under 2.5x sales yardstick, while the free cash flow yield of 0.3% falls short of its above 3% check.
What could change the story
- Digital asset valuations can dominate reported results, and the approximately $1.9 billion of financial assets at June 2026 included pledged digital assets and securities rather than only readily available cash.
- Total debt of $970 million exceeds cash and short-term investments of $423 million, while TenQ's near-term liquidity and interest coverage checks both fail.
- The share count rose 190.9% over the last three years, and stock-based pay of $44 million over the last twelve months exceeded free cash flow of $8 million.
- Truth API has attracted congressional scrutiny and conflict-of-interest allegations concerning paid access to presidential posts, creating uncertainty around the new licensing business.
- The TAE merger remains subject to shareholder approvals and other closing conditions, and its fusion business faces commercial viability, financing, and technology development risks.
What to watch next
- Management expects legal expenses to decline materially after substantially resolving legacy disputes, making the $25.6 million of legal expenses and $13.7 million of operating cash use in the quarter to June 2026 important comparison points.
- Future releases can show whether Truth API's customer agreements and Truth+'s commercial rollout produce meaningful revenue beyond the $1.7 million reported in the quarter to June 2026.
- Management anticipates completing the TAE Technologies merger in the fourth quarter of 2026, subject to customary regulatory and closing conditions, so approval milestones and any changes to the transaction remain central.
Sources
- Trump Media & Technology's earnings release, filed with the SEC
- Its latest 10-Q or 10-K, for the risk factors
- The DJT stock report, for every figure and check